Press & Recognition
Moojing market intelligence is trusted and cited by leading global publications, research institutions, and industry partners. Our data powers insights for some of the world's most respected media and consulting organisations.
Cited by Leading Publications
Our e-commerce intelligence data has been referenced by major international media, global consulting firms, and industry analysts.
| Publication | Article |
|---|---|
Joint Publications
Co-authored research with leading industry partners, combining Moojing's e-commerce data with deep domain expertise.
Beauty Device Technology War: Skin Feel Pain Points to Solve
Joint report with Xinhua News analysing the competitive landscape of beauty devices and emerging consumer pain points around skin feel.
2025 H1 Beauty & Skincare Market Trends
Co-authored with Xinhua News, providing a comprehensive overview of beauty and skincare market trends for the first half of 2025.
2023 Annual Consumer Trend Review
Year-end consumer trends review co-published with Xinhua News, covering major shifts across the Chinese consumer market in 2023.
2024 Autumn/Winter Fashion Trend Whitepaper
Joint whitepaper with JD.com analysing autumn and winter fashion trends, consumer preferences, and emerging styles for 2024.
Air Conditioner Category Growth >200%: New Consumer Trends in Next-Gen ACs
Joint analysis with Douyin E-commerce on the explosive growth of the air conditioner category and emerging consumer preferences.
2025 China Flavor Atlas: Unveiling This Year's F&B Flavor Trends
Co-published with Kerry Group, mapping the dominant flavor trends shaping China's food and beverage industry in 2025.
Industry Recognition
Listed on Tsinghua Alumni Enterprise AI Industry Atlas
Tsinghua University Alumni Association
2024
Selected for the Tsinghua Alumni Enterprise AI Industry Atlas, recognising Moojing's use of big data and AI in enterprise market intelligence.
2023 Outstanding Partner Award
Luckin Coffee
2023
Recognised by Luckin Coffee as an Outstanding Partner for 2023, acknowledging the value of Moojing's market intelligence services.
2024 CIE Beauty Awards — Most Valuable Industry Service Partner
CIE Beauty Awards
2024
Awarded Most Valuable Industry Service Partner at the 2024 CIE Beauty Awards, recognising Moojing's contribution to beauty industry intelligence.
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