China E-Commerce Analytics — Direct From the Source.
10+ years of SKU-level sales, pricing, and consumer analytics across the major China e-commerce platforms. Explore through interactive dashboards or ask MoAI in plain English — the same analytics that power leading industry research, without the markup.
- Every major China platform: Taobao, Tmall, JD, Pinduoduo, Douyin, Xiaohongshu
- Weekly refresh · SKU-level granularity · bilingual EN/ZH support
- A China analytics control point you can validate existing vendors against
Answering Every Question; From Boardroom to Inventory
Whether you're setting strategy or optimizing operations, MoAnalysis gives you the data to make the call with confidence.
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Layer 1 Full Industry Sales“How big is this market — and is it growing?” See total industry sales, seasonal patterns, and growth trajectories so you can size opportunities and set realistic targets.
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Layer 2 Own Brand Sales“Where is our share shifting?” Analyse your brand’s market share over time, compare channel performance, and spot trends before they show up in quarterly reports.
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Layer 3 Competitive Brand Sales“What are competitors doing — and should we respond?” Benchmark against top competitors on sales, pricing, and promotions. Spot emerging threats and white space opportunities.
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Layer 4 Store Sales“Which channels and retailers are driving growth?” Compare flagship stores vs distributors and see which retail partners drive the most volume — so you know where to invest.
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Layer 5 Product/SKU Sales“Which SKUs should we double down on — or discontinue?” Analyse sales, reviews, and pricing for every product variant. Identify underperformers and top sellers across your portfolio.
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Layer 6 Attribute Sales“What product attributes are consumers actually buying?” See which flavors, sizes, packaging formats, and price tiers are winning — so R&D and innovation teams build what sells.
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Request a free data sample of your category instead.
30+ Platforms Across 20+ Countries
Deep APAC expertise with 10+ years of China market data, now expanding globally.
China E-commerce
All major China e-commerce platforms with 10+ years of historical data and SKU-level granularity.
Social Commerce Platforms
6 Southeast Asian markets, US, Canada, UK, and major European markets with real-time to weekly updates.
International Markets
North America, Europe, Asia-Pacific, Middle East, and Latin America — covering the platforms that matter in each region.
Real-World Application Scenarios
From strategic planning to operational execution — see how leading brands use MoAnalysis to make faster, data-driven decisions.
Discover Untapped Opportunities
Identify trending categories before they saturate. Size your total addressable market and validate new product concepts with real sales data — not surveys.
Drawing from industry-wide and product-attribute sales data across 400K+ brands.
- Spot fast-growing niches early
- Size markets with actual transaction data
- Validate concepts before R&D investment
Respond to Competitors in Just Days
Detect new competitor product launches within days. Analyse pricing shifts across your category and protect market share before quarterly reports reveal the damage.
Drawing from competitive brand analysis with weekly updates across major e-commerce platforms.
- Near real-time competitor analysis
- Pricing and promotion shift alerts
- Market share trend analysis
De-risk International Market Entry
Compare category potential across 20+ markets before committing resources. Understand local competitive landscapes and identify the right entry timing based on growth trajectories.
Drawing from cross-country category data across 20+ markets with 10+ years of historical depth.
- Cross-country category benchmarking
- Local competitor landscape mapping
- Growth trajectory analysis by market
Also used by:
- Product R&D & Innovation
- Investment & Consulting Analysts
- Operations & Channel Management
Enterprises We've Worked With
Helping leading APAC brands across FMCG, retail, and e-commerce
Brands Using MoAnalysis
See how leading brands transform their market intelligence with Moojing.
Sportswear Brands
How leading sportswear brands use market intelligence in China
Haizheng Pharma
R&D optimization and international expansion with market intelligence
Luolai Home Textiles
8M yuan first-month sales and 42% YoY growth through consumer insights
Complete Your Market Intelligence
MoAnalysis shows you what sells. Combine with these modules to understand why and when .
MoListening
Understand why consumers buy with AI-driven sentiment analysis
MoTrends
Identify when to enter markets with trend detection and blue ocean analysis
MoInsights+
Enterprise API access for programmatic data integration and white-label exports
Frequently Asked Questions
Everything you need to know about MoAnalysis
MoAnalysis is a competitive e-commerce sales analysis platform by Moojing Global. It covers over 400,000 brands across 30+ marketplaces in 20+ countries, providing SKU-level sales data, pricing intelligence, and market share analysis with more than 10 years of historical China market data.
MoAnalysis covers 30+ major e-commerce platforms across 20+ countries, including the leading China e-commerce platforms, leading Southeast Asian marketplaces, and global platforms. Total coverage represents approximately 58-65% of China's total e-commerce GMV.
MoAnalysis provides SKU-level granularity, meaning you can analyse individual product variants including their sales volume, revenue, pricing, and promotional activity. Data is available at monthly, quarterly, and annual intervals with breakdowns by platform, category, brand, and price tier.
MoAnalysis offers 10+ years of historical e-commerce data for the China market, one of the deepest archives available. This enables long-term trend analysis, seasonal pattern identification, and year-over-year competitive benchmarking.
MoAnalysis is used by brand marketers, product R&D teams, business analysts at market research firms, investment analysts, and consulting firms. Over 500 enterprise clients rely on MoAnalysis for competitive intelligence, including FMCG brands, pharmaceutical companies, electronics manufacturers, and global retailers.
Account provisioning typically completes within a few business days of agreement. Your team receives dashboard access with pre-configured views for your category and competitive set.
Want to see how our data is collected? Read our research methodology
Start Your Free Trial
Live access to the same e-commerce analytics that 500+ enterprise brands rely on — across Taobao, Tmall, JD, Pinduoduo, Douyin, and 25+ more platforms. Our team confirms your trial setup within 3 business days.
Prefer to talk to a specialist? Book a Strategy Call