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Market Sizing

Explore content tagged with Market Sizing. 16 items available.

China beauty 2026: growth slows to 1.1%, five moves for H2
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China Beauty 2026: Growth Slows to 1.1%, Five Moves for H2

by Jotham Lim

China's online beauty category grew +1.1% in January-July 2026 across three major marketplaces. Five recommendations for brands for H2 2026.

Beauty & Skincare Market Sizing Brand Strategy
China online beauty sales held at CN¥ 434.8 billion in 2025
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China Online Beauty Sales Held at CN¥ 434.8 Billion in 2025

by Jotham Lim

Online beauty sales across three of China's largest marketplaces held at CN¥ 434.8 billion in 2025, +3.4% on 2024, after skincare drove a three-year decline.

Beauty & Skincare Market Sizing
Expectant parents choosing baby clothes in a shop, as China's online maternity and baby prices rose 6.5% in H1 2026
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China Maternity & Baby Prices Rose 6.5% Online in H1 2026

by Jotham Lim

The average online price of maternity and baby products in China rose 6.5% to CN¥ 91.0 in H1 2026, as sales reached CN¥ 119.28 billion on fewer items.

Mother & Baby Market Sizing
China online health and wellness sales rose 9.5% to CN¥ 63.3 billion in H1 2026
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China Online Health & Wellness Sales Rose 9.5% in H1 2026

by Jotham Lim

Online health and wellness sales on mainstream e-commerce platforms in China reached CN¥ 63.3 billion in H1 2026, +9.5%, on about 380 million units.

Health & Wellness Market Sizing
China online food and beverage sales rose 5.1% in H1 2026
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China Online Food & Beverage Sales Rose 5.1% in H1 2026

by Jotham Lim

China's online food and beverage sales rose 5.1% to CN¥ 304.57 billion in H1 2026, while volume grew 3.8%, so value ran ahead of volume.

Food & Beverage Household & FMCG Market Sizing
Southeast Asia 2026: Three Online Consumer Categories Cross CN¥ 165B Together
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Southeast Asia 2026: Three Online Consumer Categories Cross CN¥ 165B Together

by Jessie Wang

Three Southeast Asia online consumer categories — beauty, 3C digital, home appliances — collectively crossed CN¥ 165.93 billion in 2025. Indonesia leads scal...

E-commerce & Channels Market Sizing China & Southeast Asia
China's Maternity & Baby Market Reaches CN¥ 223.78 Billion Online: Key Growth Drivers and Competitive Landscape in 2025
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China's Maternity & Baby Market Reaches CN¥ 223.78 Billion Online: Key Growth Drivers and Competitive Landscape in 2025

by Jessie Wang

China's maternity and baby online market hit CN¥ 223.78B in 2025, growing +12.6% YoY. Analysis of category dynamics, channel shifts, and brand strategies.

E-commerce & Channels Market Sizing Mother & Baby
China's Personal Care Market Surges to CN¥ 117 Billion
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China's Personal Care Market Surges to CN¥ 117 Billion

by Jotham Lim

China's online personal care market reached CN¥ 117 billion in MAT2025, up +22.8% YoY, driven by fragrance innovation and Douyin's channel disruption.

China Personal Care Market Sizing
China's Oral Care Market Hits CN¥ 34.35 Billion in 2024
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China's Oral Care Market Hits CN¥ 34.35 Billion in 2024

by Jessie Wang

China's online oral care market surged +17.2% YoY to CN¥ 34.35B in 2024, led by toothpaste at +28.6% growth, as premium and functional formats gain share.

China Market Sizing Personal Care

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