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China's Eye Protection Lighting Surges to CN¥ 7.62B in 2023

Quan Wenjun By Quan Wenjun 5 min read

Newer data: China's Eye-Protection Lamp Market: CN¥ 6.0B Online in 2025

Executive Summary#

China's eye protection lamp market on two leading Chinese marketplaces reached CN¥ 7.62 billion in 2023, an increase of 85.2% YoY [1], driven by strong consumer demand for full-spectrum and health-oriented lighting. Full-spectrum products alone generated CN¥ 4.57 billion, growing 98.5% YoY, while sales remained spread across a large number of brands, with no single brand holding a commanding share. This analysis examines the market's growth, the performance of its sub-categories and the competition among the brands selling into one of China's fastest-growing lighting segments.

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Health-Oriented Concepts Drive the Market#

The 2023 lighting market showed a clear consumer shift toward health-oriented lighting concepts, with "eye protection" and "full-spectrum" emerging as the two most important functional selling points, both of which commanded large sales and faster growth than traditional lighting attributes.

The data shows a clear split, in which health-oriented concepts grew while several traditional technical concepts, including LED, shadowless and frequency conversion lighting, came under pressure. At the same time, anti-blue light products grew 37.3% YoY to CN¥ 402 million, and dimming products grew 26.1% to CN¥ 543 million.

Fragmented Competition Creates Market Opportunity#

The eye protection lamp market remains highly fragmented, with only small differences between the shares of the largest brands and no brand holding a clear lead, while a steady flow of domestic brands entering the segment keeps competition intense.

Low concentration sits alongside very fast growth in this market, and several competitive dynamics stand out:

  • Domestic brands entering and growing quickly in the segment
  • Little separation in sales between the larger brands
  • New entrants using full-spectrum technology as their way into the market
  • Price competition intensifying across all sub-categories

Four Sub-Categories, Four Growth Stories#

Eye protection lamps span four distinct sub-categories, each with its own growth profile. Ceiling lamps had the largest sales at CN¥ 3.37 billion, because they serve as the main light in a room and so provide eye protection across the whole room.

Sub-Category 2023 Sales Key Growth Metric
Ceiling Lamps CN¥ 3.37 billion Highest sales value
Desk Lamps Significant volume Ra>95 products grew 296.9%
Floor Lamps Growing rapidly +185% YoY market growth
Chandeliers Emerging segment +281.4% YoY (fastest growth)

Chandeliers recorded the fastest growth at +281.4% YoY, driven by rising demand for lighting that is both decorative and good for the eyes, while the floor lamp category grew 185% YoY.

Desk lamps showed the highest penetration of products with a high color rendering index (CRI), and products with Ra>95 color rendering grew 296.9% YoY to reach CN¥ 770 million in 2023 sales. We believe this shows that consumers are learning about lighting quality metrics and are willing to pay more for light whose quality they can measure.

Technology as the Growth Engine#

Full-spectrum technology is the clearest driver of growth in the market, and the +98.5% YoY growth in full-spectrum products suggests a lasting change in what consumers expect, as basic illumination specifications no longer satisfy health-conscious buyers.

Smart features are also becoming a way for brands to stand apart. According to the China Illuminating Engineering Society, demand for intelligent lighting controls grew significantly in 2023 as consumers looked for personalized lighting [2]. Brands such as Qilang have added intelligent functions that appeal to modern consumers:

  • Voice control for hands-free brightness adjustment
  • Seat sensor technology that automatically turns on the light when the user sits down
  • Auto-dimming that adjusts brightness based on ambient light conditions

The gap in the mid-market, between budget brands and premium brands, offers a positioning opportunity for established international brands that can combine strong quality specifications with competitive prices.

Key Takeaways#

  • Eye protection lamps reached CN¥ 7.62 billion on two leading Chinese marketplaces in 2023, growing 85.2% YoY
  • Full-spectrum products grew 98.5% YoY to CN¥ 4.57 billion, with 80% overlap with the eye protection classification
  • Sales are spread across many brands, and no brand holds a commanding position in the market
  • Chandeliers had the fastest sub-category growth at +281.4% YoY, and floor lamps grew 185% YoY
  • Desk lamps with high color rendering (Ra>95) grew 296.9% YoY, which reflects consumers' growing technical knowledge

About the Data#

This analysis draws on Moojing Market Intelligence data covering January to December 2023. Moojing analyses brand and category performance across major Chinese e-commerce platforms. The data for this analysis is SKU-level sales data from two leading Chinese marketplaces, with segments filtered by keyword screening within product categories. For full methodology and additional insights, see the complete Lighting Market whitepaper.

Data source: Moojing Market Intelligence

Contact Us#

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