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Artist Collaborations Drive CN¥ 4.2M in Apparel Sales as Brands Bet on Paper-Cutting Aesthetic
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Artist Collaborations Drive CN¥ 4.2M in Apparel Sales as Brands Bet on Paper-Cutting Aesthetic

by Jotham Lim

Chen Fenwan's 10+ brand partnerships generated CN¥ 4.2M+ in co-branded apparel sales as artist collaborations reshape China's fashion market.

China apparel artist-collaboration
Infant Nutrition & Baby Personal Care: China Brand Analysis Q1 2024
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Infant Nutrition & Baby Personal Care: China Brand Analysis Q1 2024

by Jotham Lim

Infant nutrition supplements hit +16.5% YoY growth in Q1 2024. Brand cases: Childlife allergen-free strategy and Aveeno's +80% Douyin (抖音) playbook.

China infant-nutrition baby-products
China Parent & Infant Market Q1 2024: What's Driving Growth
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China Parent & Infant Market Q1 2024: What's Driving Growth

by Jessie Wang

China's mother & baby online market held CN¥ 440.2 billion in Q1 2024 as Dragon Year births, premiumisation, and Douyin (抖音) growth reshape demand.

China baby-products Mother & Baby
China's Pet Market: CN¥ 17bn, Male Owners Now Majority
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China's Pet Market: CN¥ 17bn, Male Owners Now Majority

by Quan Wenjun

China's online pet market reached CN¥ 17.04 billion in Q1 2024, with male owners crossing 55% for the first time and baked cat food surging +150.9% YoY.

China pets Pet Market
Baked Cat Food +150.9%: Xianlang, MAG, and Pet Supplements
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Baked Cat Food +150.9%: Xianlang, MAG, and Pet Supplements

by Quan Wenjun

Cat baked food surged +150.9% YoY to CN¥ 360M in Q1 2024. Xianlang leads at 31.3% share. Pet supplements hit CN¥ 800M as joint care and bad breath control dr...

China pets cat-food
China Jewelry Market Hits CN¥ 65.9B with +18.8% Growth in Q1 2024
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China Jewelry Market Hits CN¥ 65.9B with +18.8% Growth in Q1 2024

by Jotham Lim

China's online jewelry market reached CN¥ 65.9 billion on Tmall in Q1 2024, up +18.8% YoY, as gold jewelry surges on dual investment and self-expression demand.

China jewelry gold-jewelry
How Chow Tai Sang's IP Strategy Won Q1 2024 Gold Jewelry
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How Chow Tai Sang's IP Strategy Won Q1 2024 Gold Jewelry

by Jessie Wang

Chow Tai Sang's CN¥ 450M Q1 2024 performance reveals how IP collaborations, guochao craft, and full-domain marketing define winning brand strategy in China's...

China jewelry brand-strategy
China Home Appliances Market: Q1 2024 Intelligence
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China Home Appliances Market: Q1 2024 Intelligence

by Jessie Wang

China's online home appliances market reached CN¥ 120 billion in Q1 2024, up +6.5% YoY, with Douyin surging to 13% share and new sub-segments driving growth.

China Home Appliances market-intelligence
Fanqi Jewelry Surges +87% to CN¥ 250M on Romance Strategy
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Fanqi Jewelry Surges +87% to CN¥ 250M on Romance Strategy

by Jessie Wang

Fanqi grows +87% YoY to CN¥ 250 million on Tmall through romance-driven storytelling and Gen Z omnichannel strategy.

China fashion-jewelry

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