Social Media
Explore content tagged with Social Media. 9 items available.
74 Million+ Voice Volume, How Can Outdoor Brands Break Through Using Social Media Information?
1.Voice Volume: Refers to the total number of posts, that is, the sum of the number of posts containing the current keyword.
Hiking and Camping: Apparel for Hiking Travel Grows Over 100%
According to the American Camping Association, there were 4,300 campsites in the US by 2021, attracting approximately 40 million visitors annually....
Post-Pandemic Boom: Outdoor Hiking and Fishing Bait Markets Soar
Over the past four years, the COVID-19 pandemic has sparked a growing interest in physical and mental health. More people are changing their...
How Imperfect Baking Content Drove 2.5M Interactions in China
An imperfect baking blogger's cupcake videos generated 2.5M interactions on China social media, revealing why authenticity beats polish.
Cakes Capture 95% of China's Baked Goods Social Buzz in Q1 2025
Cakes command 95.4% of whipping cream baked goods social buzz in Q1 2025, surging +148% YoY as consumers shift from consumption to emotional expression.
Screen Time Anxiety Drives 1.43M Vision Posts by Parents
Chinese parents generated 1.43 million social media posts about children's vision in 2024, with electronic device use driving 52.3% of eye care supplement pu...
Social Media Drives Sanitary Napkin Brand Discovery
Sanitary napkin social media discussion surged +85.3% to 5.91M mentions. Period underwear and antibacterial concepts drive new consumer trends.
Social Media Trends in China's Lighting Market: 2023 Platform Dynamics
Xiaohongshu drives 90% of mentions, Douyin captures 68% of engagement. Social media trends reshaping China's eye protection lighting market in 2023.
China Eye Protection Lamp Market Hits Social Media Inflection Point
China's eye protection lamp social media voice volume surged in 2023, with ceiling lamps up +372.2% YoY and a brand-consumer perception gap emerging.
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