Skip to main content
Tag

Personal Care

Explore content tagged with Personal Care. 43 items available.

A young woman applies a serum to her scalp with a dropper
Insights

China's Online Scalp-Care Sales Rose 44% in the Year to August 2026

by Jotham Lim

Online scalp-care sales across three of China's largest marketplaces rose 44% in the year to August 2026, and three-fifths were titled anti-hair-loss.

Personal Care China Consumer Trends
Two Playbooks, Both Winning: The Export-Challenger Strategy in US and UK Hairdryers
Insights

Two Playbooks, Both Winning: The Export-Challenger Strategy in US and UK Hairdryers

by Quan Wenjun

$41M vs $13M in two-year US revenue: export challengers are winning hairdryer share with two playbooks, $35–$43 volume and ~$120 specification parity.

Personal Care Brand Strategy Regional Economy
The Hairdryer Price Ladder: Where Listings Crowd and Where Revenue Sits
Insights

The Hairdryer Price Ladder: Where Listings Crowd and Where Revenue Sits

by Jessie Wang

Entry products are 62.0% of US hairdryer listings but 39.1% of revenue, while the flagship tier is 3.1% of listings and 15.8% of revenue.

Personal Care United States Brand Strategy
Where the Money Actually Is in the US and UK Hairdryer Market
Insights

Where the Money Actually Is in the US and UK Hairdryer Market

by Jotham Lim

Entry hairdryers are 62.0% of US listings but 39.1% of revenue. Where the money sits in an $889M US and $127M UK category, and what it means for entry.

Personal Care Global United States
The Southeast Asia Opportunity: Why Indonesia and Vietnam Are Chinese Hygiene Brands' Next Big Markets
Insights

The Southeast Asia Opportunity: Why Indonesia and Vietnam Are Chinese Hygiene Brands' Next Big Markets

by Quan Wenjun

Hygiene sales on leading Southeast Asian marketplaces reached CN¥ 3.58B in Jan–Jul 2025. Why Vietnam (+70.2%) and Indonesia are Chinese brands' next markets.

Personal Care
Safety Became Decisive in China's Feminine Hygiene Market
Insights

Safety Became Decisive in China's Feminine Hygiene Market

by Quan Wenjun

China feminine hygiene market 2025: online pad sales grew 23.9% to CN¥ 12.88 billion in January to August, mostly at brands that repositioned on safety.

Personal Care
China Disposable Hygiene H2 2025: Medical-Grade Safety Shift
Insights

China Disposable Hygiene H2 2025: Medical-Grade Safety Shift

by Jotham Lim

China's disposable-hygiene market in H2 2025: how content-led commerce reshaped demand, the fast-growing formats, and why safety now drives purchases.

Personal Care
Three-Sided Toothbrush and Anti-Sugar Mouthwash Break Out
Insights

Three-Sided Toothbrush and Anti-Sugar Mouthwash Break Out

by Quan Wenjun

Three-sided toothbrushes grew 31x YoY to CN¥ 390 million and anti-sugar mouthwash nearly tripled to CN¥ 92.4 million in 2024.

Personal Care China
Sweep-Vibration and Hydroxyapatite Lead Oral Care Innovation
Insights

Sweep-Vibration and Hydroxyapatite Lead Oral Care Innovation

by Quan Wenjun

In the China oral care market, sweep-vibration toothbrushes grew fastest of any concept in 2024 and hydroxyapatite toothpaste surged 155.6% YoY.

Personal Care China Consumer Trends

Want Custom Intelligence on This Topic?

Our research team can provide tailored data and analysis for your specific business needs.

MoInsights, sent directly to your inbox.

Sign up for our newsletter for the latest ecommerce and product insights, analysis and more.

By clicking the "Continue" button, you are agreeing to Moojing's Privacy Policy .