Skip to main content
Tag

Food & Beverage

Explore content tagged with Food & Beverage. 71 items available.

Sugar Friends Full Satiate Explodes With Tens Of Millions In Sales, What Are The New Trends In Diabetic Staples?
Insights

Sugar Friends Full Satiate Explodes With Tens Of Millions In Sales, What Are The New Trends In Diabetic Staples?

by Jotham Lim

Over 90% of China's diabetics have type 2, and diabetic-friendly staple foods are a fast-growing niche. How brands are making low-carb staples tastier.

Food & Beverage Health & Wellness Consumer Trends
October Sales Growth Exceeds 500%, Fuping Persimmon Cakes' Glamorous Turnaround
Insights

October Sales Growth Exceeds 500%, Fuping Persimmon Cakes' Glamorous Turnaround

by Jotham Lim

Fuping persimmon cakes sold CN¥63.12 million on Chinese e-commerce in October, up 506% year on year: how a regional speciality went mainstream.

Food & Beverage Brand Strategy E-commerce & Channels
How Imperfect Baking Content Drove 2.5M Interactions in China
Insights

How Imperfect Baking Content Drove 2.5M Interactions in China

by Jotham Lim

An imperfect baking blogger's cupcake videos generated 2.5M interactions on China social media, revealing why authenticity beats polish.

Food & Beverage China Social & Content
Cakes Capture 95% of China's Baked Goods Social Buzz in Q1 2025
Insights

Cakes Capture 95% of China's Baked Goods Social Buzz in Q1 2025

by Jotham Lim

Cakes command 95.4% of whipping cream baked goods social buzz in Q1 2025, surging 148% YoY as consumers shift from consumption to emotional expression.

Food & Beverage China Social & Content
Tofu Seasonings: Social Media Recipes Drive Market Growth
Insights

Tofu Seasonings: Social Media Recipes Drive Market Growth

by Jotham Lim

China's tofu seasonings reached CN¥ 110.6M online as viral social-media recipes created breakout products, turning a niche condiment into a growth category.

Food & Beverage China
China's Online Seasonings Market Reaches CN¥ 24.4B in 2023
Insights

China's Online Seasonings Market Reaches CN¥ 24.4B in 2023

by Jotham Lim

China's CN¥ 24.4 billion online seasonings market shifted toward content-led commerce in 2023, as basic seasonings overtook compound seasonings.

Food & Beverage China E-commerce & Channels
China's Rice Sauce Market Rides Health and Flavor Trends
Insights

China's Rice Sauce Market Rides Health and Flavor Trends

by Quan Wenjun

China's rice sauce segment turns health-conscious: low-fat products grew 177.0% and oil-free 91.9% as content commerce reshapes discovery.

Food & Beverage China
China Retail Sales Hit CN¥ 47.1T as Content Commerce Grows
Insights

China Retail Sales Hit CN¥ 47.1T as Content Commerce Grows

by Jotham Lim

China's food e-commerce landscape shifts as content platforms triple their share and health food grows 29% YoY, redrawing the channel and demand.

Food & Beverage China E-commerce & Channels
China Electrolyte Drinks: From Recovery to Daily Hydration
Insights

China Electrolyte Drinks: From Recovery to Daily Hydration

by Jotham Lim

Electrolyte drink sales on two leading Chinese marketplaces grew eightfold in two years, as the category moved from fever recovery into everyday hydration.

Food & Beverage China

Want Custom Intelligence on This Topic?

Our research team can provide tailored data and analysis for your specific business needs.

MoInsights, sent directly to your inbox.

Sign up for our newsletter for the latest ecommerce and product insights, analysis and more.

By clicking the "Continue" button, you are agreeing to Moojing's Privacy Policy .