Skip to main content
Tag

China

Explore content tagged with China. 324 items available.

Value Positioning Wins in China's Cooking Appliances
Insights

Value Positioning Wins in China's Cooking Appliances

by Jotham Lim

China's desktop cooking appliances defied premiumization trends in 2022, with low-end and mid-range segments driving growth across all eight categories.

Home Appliances China Brand Strategy
China's Desktop Cooking Market Polarizes Around Health
Insights

China's Desktop Cooking Market Polarizes Around Health

by Jotham Lim

China's desktop cooking market polarized in 2022, as air fryers (+52.5%) and electric steamers (+61.2%) grew on two leading marketplaces on health positioning.

Home Appliances China
Floor Scrubbers vs Sweeping Robots: China's Cleaning Split
Insights

Floor Scrubbers vs Sweeping Robots: China's Cleaning Split

by Jessie Wang

China's CN¥ 3.61B cleaning market splits, as floor scrubbers attract 200+ brands while sweeping robot sales concentrate in a handful of brands.

Home Appliances China
How a Chinese Appliance Brand Broke Into the US Market
Insights

How a Chinese Appliance Brand Broke Into the US Market

by Jotham Lim

Home appliance sales on a leading US marketplace reached US$4.9 billion, and one Chinese brand broke into its top tier by specialising in one category.

Home Appliances China E-commerce & Channels
Body Cleansing Market Holds at CN¥ 52.3B as Shower Gel Grows
Insights

Body Cleansing Market Holds at CN¥ 52.3B as Shower Gel Grows

by Jessie Wang

China's body cleansing market on two leading marketplaces held almost flat at CN¥ 52.3 billion in MAT2023, as shower gels grew 7.68% and scalp care 35.3%.

Personal Care China
Bosein Skincare in China: How Ingredient-Led Buying Grew
Insights

Bosein Skincare in China: How Ingredient-Led Buying Grew

by Jotham Lim

Bosein (Pro-Xylane) skincare sales on two leading Chinese marketplaces hit CN¥ 2.59 billion in H1 2023 (+151.7% YoY), as ingredient-driven buying grew.

Beauty & Skincare China
China Air Fryers: Health and Price Drove Five-Year Growth
Insights

China Air Fryers: Health and Price Drove Five-Year Growth

by Quan Wenjun

Air fryer sales on two leading Chinese marketplaces reached CN¥ 4.79 billion in 2022 (+52.5% YoY), driven by health positioning and price democratization.

Home Appliances China
Health-Driven Appliances Surge as Wellness Reshapes China's Home Market
Insights

Health-Driven Appliances Surge as Wellness Reshapes China's Home Market

by Jotham Lim

Eye-protection lamps, water softeners and air sterilisers drove China's health-focused small-appliance boom in Q1 2023 as wellness reshaped home-appliance.

Health & Wellness Home Appliances China
China's Eye Protection Lighting Surges to CN¥ 7.62B in 2023
Insights

China's Eye Protection Lighting Surges to CN¥ 7.62B in 2023

by Quan Wenjun

China's eye protection lamp market hit CN¥ 7.62B in 2023, up 85.2% YoY. Full-spectrum tech and fragmented competition reshape the lighting landscape.

Health & Wellness Home Appliances China

Want Custom Intelligence on This Topic?

Our research team can provide tailored data and analysis for your specific business needs.

MoInsights, sent directly to your inbox.

Sign up for our newsletter for the latest ecommerce and product insights, analysis and more.

By clicking the "Continue" button, you are agreeing to Moojing's Privacy Policy .