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Mother & Baby

Explore content tagged with Mother & Baby. 23 items available.

An expectant mother going through a checklist beside a packed bag, as China's online maternity prep sales grew 12.7% in H1 2026
Insights

China Maternity Prep Supplies Grew 12.7% Online in H1 2026

by Jotham Lim

Online sales of maternity prep supplies in China grew 12.7% to CN¥ 1.59 billion in H1 2026, as the average price rose 8.1% and volume 4.3%.

Mother & Baby
A father fitting a child car seat on the back seat of a car, as China's online car seat sales grew 23.2% in H1 2026
Insights

China Child Car Seat Sales Grew 23.2% Online in H1 2026

by Jotham Lim

Online sales of child car seats in China grew 23.2% to CN¥ 2.29 billion in H1 2026, after 11.0% in 2024 and 18.8% in 2025, as comfort features led.

Mother & Baby
An empty stroller outside a shop, as China's online baby gear sales rose 12.7% in H1 2026
Insights

China's Online Baby Gear Sales Rose 12.7% in H1 2026

by Jotham Lim

Online baby gear sales in China rose 12.7% to CN¥ 6.75 billion in H1 2026, at an average price up 5.2%, with car safety seats growing 23.2%.

Mother & Baby
Expectant parents choosing baby clothes in a shop, as China's online maternity and baby prices rose 6.5% in H1 2026
Insights

China Maternity & Baby Prices Rose 6.5% Online in H1 2026

by Jotham Lim

The average online price of maternity and baby products in China rose 6.5% to CN¥ 91.0 in H1 2026, as sales reached CN¥ 119.28 billion on fewer items.

Mother & Baby Market Sizing
Two Categories, One Aisle: What China's Baby Care Shoppers Actually Pay For
Insights

Two Categories, One Aisle: What China's Baby Care Shoppers Actually Pay For

by Quan Wenjun

Baby skincare is 83% of value on a leading China marketplace and grew twice as fast as baby bath. But the share of purchases above twice each category's own ...

Mother & Baby Brand Strategy Consumer Trends
Prenatal Nutrition Surges +37.6%: Category Trends Reshaping China's Maternity & Baby Market in 2025
Insights

Prenatal Nutrition Surges +37.6%: Category Trends Reshaping China's Maternity & Baby Market in 2025

by Quan Wenjun

Deep dive into China's maternity and baby category trends: prenatal nutrition grows +37.6%, active folic acid surges +69.6%, and CoQ10 explodes onto the market.

Mother & Baby Consumer Trends
China's Maternity & Baby Market Reaches CN¥ 223.78 Billion Online: Key Growth Drivers and Competitive Landscape in 2025
Insights

China's Maternity & Baby Market Reaches CN¥ 223.78 Billion Online: Key Growth Drivers and Competitive Landscape in 2025

by Jessie Wang

China's maternity and baby online market hit CN¥ 223.78B in 2025, growing +12.6% YoY. Analysis of category dynamics, channel shifts, and brand strategies.

Mother & Baby E-commerce & Channels Market Sizing
Vietnam and Indonesia Drive SE Asia's Hygiene Surge
Insights

Vietnam and Indonesia Drive SE Asia's Hygiene Surge

by Jotham Lim

Vietnam's +70.2% growth nearly matches Indonesia in SE Asia's hygiene market. MAKUKU captures 13% of Indonesian baby diapers via social media strategy.

Mother & Baby China China & Southeast Asia
CN¥ 130B Market Fuels China's Infant Nutrition Surge
Insights

CN¥ 130B Market Fuels China's Infant Nutrition Surge

by Quan Wenjun

China's online dietary supplement market reached CN¥ 129.7 billion in 2024; infant nutrition grew +26.3% to CN¥ 14.9 billion, led by lutein's +311% surge.

Health & Wellness Mother & Baby China

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