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Beauty & Skincare

Explore content tagged with Beauty & Skincare. 48 items available.

SEA Skincare: The $2.19B Market and Vietnam's Acne-Care Boom
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SEA Skincare: The $2.19B Market and Vietnam's Acne-Care Boom

by Jessie Wang

The $2.19B Southeast Asia skincare market on a leading regional marketplace, and how Vietnam's YLEE built a new acne-care category through livestream.

Beauty & Skincare China & Southeast Asia
Indonesia vs Thailand vs Vietnam: Three Beauty Strategies
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Indonesia vs Thailand vs Vietnam: Three Beauty Strategies

by Jotham Lim

Beauty brands on a leading regional marketplace consolidated sharply in the year to March 2026, and differently in Indonesia, Thailand and Vietnam.

Beauty & Skincare China & Southeast Asia Brand Strategy
China's CN¥ 90 Billion Perfume Market: A 4.2x Price Gap Splits Demand by Channel
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China's CN¥ 90 Billion Perfume Market: A 4.2x Price Gap Splits Demand by Channel

by Quan Wenjun

China's perfume market is worth an estimated CN¥ 90B. Online, premium and content-led channels each sold about $300M in six months, at a 4.2x price gap.

Beauty & Skincare China E-commerce & Channels
Niche Fragrance Brands Surge in China as Shoppers Trade Up
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Niche Fragrance Brands Surge in China as Shoppers Trade Up

by Jessie Wang

Niche and salon fragrance houses grew by up to 165% on a leading marketplace in China. Why consumers are trading up to exclusive, skin-close scents.

Beauty & Skincare China Brand Strategy
The Rise of "Pseudo Body Scent": Chinese Fragrance Psychology
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The Rise of "Pseudo Body Scent": Chinese Fragrance Psychology

by Jotham Lim

"Pseudo body scent" -- the Chinese fragrance concept with no Western equivalent -- is reshaping how brands position perfume in China.

Beauty & Skincare China Consumer Trends
Clean Beauty in China: What Consumers Actually Mean
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Clean Beauty in China: What Consumers Actually Mean

by Jessie Wang

Chinese consumers read clean beauty as ingredient safety first and eco claims last. "Sensitive skin" outweighs "cruelty-free" 25:1 on Xiaohongshu.

Beauty & Skincare China
Chinese Beauty Sustainability: Reviews Show an Adoption Gap
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Chinese Beauty Sustainability: Reviews Show an Adoption Gap

by Jessie Wang

Reviews show sustainability is not what makes Chinese beauty buyers purchase, yet refills score 5.6 to 1 on satisfaction. The adoption gap explained.

Beauty & Skincare China E-commerce & Channels
Sustainability in China's Beauty Market: What Consumers Actually Value
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Sustainability in China's Beauty Market: What Consumers Actually Value

by Jotham Lim

Ingredient safety outweighs eco-packaging 35:1 in China's beauty market. What sustainability actually means to Chinese consumers.

Beauty & Skincare China Consumer Trends
Amazon Rainforest Botanicals in China: Zero Penetration
Insights

Amazon Rainforest Botanicals in China: Zero Penetration

by Jotham Lim

Amazon rainforest botanicals have zero penetration in Chinese skincare, a differentiation opportunity while rivals fight over Centella Asiatica.

Beauty & Skincare Food & Beverage China

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