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Consumer Trends

Explore content tagged with Consumer Trends. 62 items available.

Unlocking Southeast Asia's Health Supplement Boom: Trends and Insights
Insights

Unlocking Southeast Asia's Health Supplement Boom: Trends and Insights

by Quan Wenjun

Health supplement sales on leading Southeast Asian marketplaces reached USD 1.764 billion in 2023, up over 25% on 2022, as consumers grow more health-aware.

Health & Wellness Consumer Trends
E-Bikes: The New Middle-Class Favorite in Europe and America
Insights

E-Bikes: The New Middle-Class Favorite in Europe and America

by Jotham Lim

US e-bike imports rose 70% in 2021 to nearly 790,000, as middle-class buyers in Europe and America take to e-bikes priced from $1,000 to $5,000.

Sports & Outdoor Consumer Trends
US Hiking and Camping: The Rise of Hiking Travel Apparel
Insights

US Hiking and Camping: The Rise of Hiking Travel Apparel

by Jessie Wang

US campsites drew about 40 million visitors a year by 2021, and on a leading US marketplace hiking shorts are the fastest-growing line of hiking apparel.

Sports & Outdoor Consumer Trends Social & Content
Post-Pandemic Boom: Outdoor Hiking and Fishing Bait Markets Soar
Insights

Post-Pandemic Boom: Outdoor Hiking and Fishing Bait Markets Soar

by Jessie Wang

North America's sporting goods and outdoor equipment market was about USD 137.17 billion in 2022, as post-pandemic hiking and fishing took off in the US.

Sports & Outdoor Consumer Trends Social & Content
Sugar Friends Full Satiate Explodes With Tens Of Millions In Sales, What Are The New Trends In Diabetic Staples?
Insights

Sugar Friends Full Satiate Explodes With Tens Of Millions In Sales, What Are The New Trends In Diabetic Staples?

by Jotham Lim

Over 90% of China's diabetics have type 2, and diabetic-friendly staple foods are a fast-growing niche. How brands are making low-carb staples tastier.

Food & Beverage Health & Wellness Consumer Trends
China Household Paper Market Hits CN¥ 56.8B on Volume Growth
Insights

China Household Paper Market Hits CN¥ 56.8B on Volume Growth

by Jotham Lim

China's online household paper market reached CN¥56.8 billion in MAT2025, up 11.3% YoY, as kitchen paper towels grew 45.6% and pocket tissue fell 10.3%.

Personal Care China Consumer Trends
China Anti-Hair Loss Market: Essences Grow Against the Trend
Insights

China Anti-Hair Loss Market: Essences Grow Against the Trend

by Quan Wenjun

China's online anti-hair-loss sales fell 33.7% to CN¥4.14 billion, yet hair-loss essences and scalp care grew. Where the opportunities are.

Beauty & Skincare Health & Wellness Personal Care
Affordable Alternatives Become Trendy, Creating a Festive Atmosphere With Christmas Decorations | Social Media Consumer Hotspots Express
Insights

Affordable Alternatives Become Trendy, Creating a Festive Atmosphere With Christmas Decorations | Social Media Consumer Hotspots Express

by Jessie Wang

Young Chinese consumers are trading big-name skincare for affordable alternatives and spending on Christmas decorations. What social media shows.

Consumer Trends Seasonal & Festival
Is China's Road Bike Market Facing Continuous Opportunities?
Insights

Is China's Road Bike Market Facing Continuous Opportunities?

by Jessie Wang

China's online road bike sales grew 158.9% as greenways and races spread. The brands' strategies, the riders and what comes next.

Sports & Outdoor Consumer Trends

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