Articles by Quan Wenjun (79)
Three Brand Archetypes Driving China Fashion Growth in 2025
Outdoor specialists, health underwear brands, and design innovators lead China fashion growth with Cosmo Lady at +180.4% and Basic House at +123.1%.
Skinification Drives Body Care Ingredient Revolution in China
Facial-grade ingredients transform China's body care market: collagen surges +423.6%, niacinamide hits CN¥ 308M as skinification reshapes demand.
China's Sleep & Hair Growth Device Markets: Two High-Growth Niches
China's sleep device market reached CN¥ 390M (+5.4% YoY) and hair growth devices CN¥ 440M (+86.9% YoY) in 2023 — two high-growth niches within a CN¥ 139 bill...
Brand Competition in China's Sleep & Hair Growth Device Markets
Sleep devices split between sub-CN¥ 400 mass and CN¥ 1,000+ premium tiers; hair growth devices dominated by CN¥ 3,500-7,000 laser helmets. Brand competition ...
China's Rice Sauce Market Rides Health and Flavor Trends
China's rice sauce market sees health trend penetration: low-fat +177.0%, oil-free +91.9%. Douyin grows +36.4%.
China's Pet Economy Hits CN¥ 593B as Cats Overtake Dogs
China's pet economy reached CN¥ 592.8 billion in 2023. Cats now lead ownership at 60.7%, reshaping brand strategy and online competition.
Joint Health Emerging Ingredients Outpace +188% Average
China's joint health market sees emerging ingredients like anserine and boswellia outpace the +188% growth average.
CN¥ 130B Market Fuels China's Infant Nutrition Surge
China's online dietary supplement market hits CN¥ 129.7 billion in 2024 as infant nutrition surges +26.3% YoY to CN¥ 14.9 billion, led by lutein's +311% brea...
Indonesia and Vietnam Lead SE Asia's Hygiene Boom
Indonesia and Vietnam drive SE Asia's +23.7% hygiene market growth to CN¥ 3.6B, led by Shopee's +43.8% surge and rising brand competition.
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