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Quan Wenjun

Quan Wenjun

Founder & CEO

Quan Wenjun is the Founder and CEO of Moojing Market Intelligence. With deep expertise in China's digital commerce ecosystem, he built Moojing into a leading APAC market intelligence platform serving global brands, retailers, and investors.

Articles by Quan Wenjun (79)

Spice of Life: Indonesia's Turmeric Craze & Philippines' Gummy Boom
Insights

Spice of Life: Indonesia's Turmeric Craze & Philippines' Gummy Boom

by Quan Wenjun

Southeast Asian countries have experienced sustained high GDP growth, signaling enormous opportunities in the region's health product market. To...

Consumer Trends Health Supplements Wellness
Unlocking Southeast Asia's Health Supplement Boom: Trends and Insights
Insights

Unlocking Southeast Asia's Health Supplement Boom: Trends and Insights

by Quan Wenjun

According to publicly available data, the revenue of the Southeast Asian vitamin and mineral market is projected to reach USD 2.27 billion in 2024,...

Consumer Trends Health Supplements Wellness
Anti-Hair Loss Essence Grows Against The Trend: What New Opportunities Exist In The Multibillion Hair Loss Market?-01
Insights

Anti-Hair Loss Essence Grows Against The Trend: What New Opportunities Exist In The Multibillion Hair Loss Market?-01

by Quan Wenjun

1.In 2019, the number of people experiencing hair loss in China exceeded 250 million, with an average of 1 in every 6 individuals affected. The group...

Consumer Trends Health Market Beauty
Scent vs. Efficacy: How Fragrance Became the #1 Driver in China's Hair and Body Care Market
Insights

Scent vs. Efficacy: How Fragrance Became the #1 Driver in China's Hair and Body Care Market

by Quan Wenjun

Market analysis of Personal Care in China. H1 2025 insights and trends.

Personal Care
How Douyin's 38.9% Body Care Dominance Is Forcing a China Channel Rethink
Insights

How Douyin's 38.9% Body Care Dominance Is Forcing a China Channel Rethink

by Quan Wenjun

Market analysis of Personal Care in China. H1 2025 insights and trends.

Personal Care
Robot Vacuums to Coffee Machines: China's Fastest-Growing Small Appliance Categories in H1 2025
Insights

Robot Vacuums to Coffee Machines: China's Fastest-Growing Small Appliance Categories in H1 2025

by Quan Wenjun

Market analysis of Small Home Appliances in China. H1 2025 insights and trends.

small-home-appliances
China's Electric Razor Market H1 2025: Volume Surges +18.7% as Prices Fall
Insights

China's Electric Razor Market H1 2025: Volume Surges +18.7% as Prices Fall

by Quan Wenjun

Market analysis of Razors & Personal Grooming in China. H1 2025 insights and trends.

razors-&-personal-grooming
Flyco vs. Panasonic: Inside China's Mid-Market Electric Razor Battle
Insights

Flyco vs. Panasonic: Inside China's Mid-Market Electric Razor Battle

by Quan Wenjun

Market analysis of Razors & Personal Grooming in China. H1 2025 insights and trends.

razors-&-personal-grooming
China's Eye Health Market Surges to CN¥ 26.5B in H1 2025
Insights

China's Eye Health Market Surges to CN¥ 26.5B in H1 2025

by Quan Wenjun

China's online eye health market reached CN¥ 26.54 billion (+32.7% YoY) as 190 million myopia patients drive demand across lamps, supplements, and personal c...

E Commerce China eye-health

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