All News & Research
334 articles available
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Insights3 min read
Why Are Chinese Consumers Spending Billions of CNY on "Ugly" Fashion?
Crocs, Birkenstocks and snow boots, the "ugly shoe" trio, have taken Chinese social media by storm. Snow boots alone drew 1.04 million posts in a year.
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Insights6 min read
How Haidilao Took Its Hotpot Condiments Online
How Haidilao carried the trust built in its hotpot restaurants into online sales of seasoning bases, dipping sauces and self-heating kits.
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Insights3 min read
Selected in Taobao's annual top ten products, why is Coenzyme Q10 trending?
Coenzyme Q10 made Taobao's 2023 top ten products as young Chinese consumers, working late and long, spend more on heart and energy supplements.
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Insights6 min read
Customer Acquisition Costs Doubled at Two Leading Chinese Marketplaces
Customer acquisition costs at two leading Chinese marketplaces more than doubled in a year, pushing brands from traffic buying to product and brand power.
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Insights3 min read
Social Media Buzz Surpasses 5 Million in China, Can the Explosive Trend in Harbin Be Replicated?
Chinese social media mentions of Harbin rose 55.58% to 5.832 million from September to December 2023, as younger tourists drove an ice-and-snow travel boom.
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Insights6 min read
Three-Sided Toothbrush and Anti-Sugar Mouthwash Break Out
Three-sided toothbrushes grew 31x YoY to CN¥ 390 million and anti-sugar mouthwash nearly tripled to CN¥ 92.4 million in 2024.
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Insights2 min read
Indonesia boasts the largest online beauty and skincare market in Southeast Asia
Beauty and personal care sales on a leading Indonesian marketplace reached USD 1.82 billion in 2023, up 35%, with skincare above USD 595 million.
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Insights6 min read
Sweep-Vibration and Hydroxyapatite Lead Oral Care Innovation
In the China oral care market, sweep-vibration toothbrushes grew fastest of any concept in 2024 and hydroxyapatite toothpaste surged 155.6% YoY.
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Insights2 min read
Thailand: Lip Makeup Sees High Growth, with Hydration and Sun Protection as Core Functionalities
Lip makeup is one of the fastest-growing beauty categories on a leading Thai marketplace, and hydration and sun protection are what buyers want.
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