All News & Research
334 articles available
-
Insights9 min read
Water Bottle IP Co-Branding in China: Q3 2023 Analysis
Moojing's IP Four-Dimensional Analysis scores Rubber Duck, Van Gogh and Snoopy as the closest co-branding fit for a Chinese water bottle brand in Q3 2023.
-
Insights6 min read
China Sports T-Shirts Q3 2023: Yoga and Running Gain Ground
Yoga sports T-shirts grew 16.2% and running 8.1% on a leading Chinese marketplace in the year to August 2023, as shoppers traded up to performance wear.
-
Insights4 min read
China's Unsweetened Tea Surges 30% With Huge Growth Headroom
China's unsweetened tea sales reached CN¥ 590M, up 30%, in the year to July 2023, yet held just 7.7% share against Japan's 85.2%, leaving a long runway.
-
Insights5 min read
Tonic Packaging Innovation: Powder Formats Surge 29.4%
In the year to July 2023, powder tonics grew 29.4% and liquid formats 28.5% in China as brands reinvented traditional ingredients for young urban buyers.
-
Insights6 min read
China's Snack Food Market Q3 2023: CN¥ 45.8B Online Sales Driven by Health Innovation
China's online snack market reached CN¥ 45.8B in Jan-Jul 2023, as seven trends from wellness ingredients to DIY reshaped the category.
-
Insights4 min read
China Health & Beauty H1 2023: The Shift to Skin Health
Health-positioned beauty gained share on a leading Chinese marketplace and outperformed in key promotions, as natural ingredients led preference at 33.9%.
-
Insights4 min read
China Clean Beauty Market 2022: Global Share Rises to 36.5%
China's share of the global clean beauty market rose 5.0 percentage points to 36.5% in 2022, as domestic brands built positions beside international ones.
-
Insights5 min read
China Fashion & Footwear 2022: Premiumization Lifts Prices
Fashion and footwear sales on a leading Chinese marketplace reached CN¥ 493B in 2022, and all 15 sub-categories raised average prices as consumers traded up.
-
Insights6 min read
China Child Car Seats: CN¥ 5,000+ Segment More Than Doubles
China's online child car seat market premiumised in H1 2023: the CN¥ 5,000+ segment more than doubled (+137.4% YoY) as growth concentrated above CN¥ 4,000.
Looking for Custom APAC Market Research?
Our analysts can provide tailored data and insights for your specific markets and categories.