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334 articles available

  1. Insights
    4 min read

    Social Dining Culture Reshapes China's Cooking Appliance Demand

    Open kitchens in 54% of Chinese homes and holiday gatherings drive demand for social cooking appliances like grills and air fryers.

  2. Insights
    5 min read

    Premium Shower Gel Formats Drive CN¥ 100-150 Segment

    China's CN¥ 100-150 shower-gel segment grew about 40% YoY in the year to April 2023 as new formats and premium positioning lifted average selling prices.

  3. Insights
    9 min read

    China Food & Beverage Market: Q1 2024 Trends

    China's food and beverage online market in Q1 2024: growth trends, ingredient-conscious consumers, emotional value drivers, and strategic outlook.

  4. Insights
    5 min read

    Niacinamide and Fruit Acids Transform Shower Gel Market

    Amino-acid shower gels grew 12.7% to CN¥ 580M in the year to April 2023 as skincare ingredients moved into body cleansing in China.

  5. Insights
    5 min read

    Fragrance Drives China's CN¥ 6.9B Shower Gel Market

    Fragrance drew 34.6% of consumer attention in China's CN¥ 6.89 billion shower gel market in the year to April 2023, shaping brand strategy.

  6. Insights
    6 min read

    China Probiotics on Leading Marketplaces: CN¥ 8.27B, +18.1%

    Online probiotics sales on several leading Chinese marketplaces reached CN¥ 8.27 billion in the year to January 2023, up 18.1%, led by premium tiers.

  7. Insights
    5 min read

    Probiotics Consumer Gaps: Marketing vs. Buyer Reality

    Probiotics marketing and buyer priorities diverged in China in the year to February 2023, with ingredient awareness at just 1.1% on e-commerce.

  8. Insights
    6 min read

    Premium Pet Food Surges: Freeze-Dried Products and the Cat Economy

    Cat staple food doubled to CN¥ 5.82 billion in H1 2023 as freeze-dried products reached CN¥ 694 million in China's premiumizing pet market.

  9. Insights
    5 min read

    Pet Appliances Hit CN¥ 320M: Solving Human Problems First

    Online pet appliance sales in China grew 15.6% YoY to CN¥ 320M in Q1 2023, as smart litter boxes and feeders put owner convenience ahead of pet comfort.

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