Articles by Jotham Lim (103)
74 Million+ Voice Volume, How Can Outdoor Brands Break Through Using Social Media Information?
1.Voice Volume: Refers to the total number of posts, that is, the sum of the number of posts containing the current keyword.
L'Oreal Leads at CN¥ 5.34B While Mid-Tier Brands Surge +7.5% in China
L'Oreal leads China's cosmetics at CN¥ 5.34B as mid-tier brands surge +7.5% YoY. La Mer posts +27.3% growth; Galenic achieves +204.5%.
Cycling: E-Bikes are Becoming the New Favorite of the Middle Class in Europe and America
Recently, high-priced cycling equipment has surged in popularity in Europe and America, particularly e-bikes, priced between $1,000 and $5,000. These...
Sugar Friends Full Satiate Explodes With Tens Of Millions In Sales, What Are The New Trends In Diabetic Staples?
1. Over 90% of the diabetic population in China are type 2 diabetes patients, with causes largely related to diet. Adopting a low-carb diet is a...
October Sales Growth Exceeds 500%, Fuping Persimmon Cakes' Glamorous Turnaround
1. Moojing Market Intelligence + data shows that in October this year, more than 730,000 Fuping Persimmon Cakes were sold on mainstream e-commerce...
China's CN¥ 56.8B Household Paper Market Surges on Volume Growth
China's online household paper products market reaches CN¥ 56.8B in MAT2025 with +11.3% YoY growth as kitchen paper towels surge +45.6% and platform dynamics...
China's Personal Care Market Surges +22.8% in H1 2025
Market analysis of Personal Care in China. H1 2025 insights and trends.
China's Personal Care Market Surges to CN¥ 117 Billion
China's online personal care market reached CN¥ 117 billion in MAT2025, up +22.8% YoY, driven by fragrance innovation and Douyin's channel disruption.
Vietnam and Indonesia Drive SE Asia's Hygiene Surge
Vietnam's +70.2% growth nearly matches Indonesia in SE Asia's hygiene market. MAKUKU captures 13% of Indonesian baby diapers via social media strategy.
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