All News & Research
311 articles available
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News & Announcements5 min read
China's Sportswear Market Q2 2024: Li Ning Faces a CN¥ 385.8B Battlefield Reshaped by FILA and Douyin
China's sportswear market reached CN¥ 385.8B in 2023. FILA overtook ANTA online with +38.4% growth while Douyin expanded to 27.4% channel share, reshaping co...
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News & Announcements6 min read
Bone Health and Oral Beauty Drive China's Supplement Boom
Bone health surges +34.5% YoY to CN¥ 9.09B while collagen grows +27.5% amid oral beauty decline. Key segments, ingredients, and brands reshaping China's supp...
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News & Announcements5 min read
China's Health Supplements Market Hits CN¥ 115B Online
China's online health supplements market reached CN¥ 115.45B in 2023, up +24.6% YoY, with Douyin doubling sales to overtake JD.com.
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News & Announcements6 min read
How Ochirly's Chen Fenwan Partnership Sustained Sales 10 Months Post-Launch
Ochirly's Chen Fenwan collaboration resumed sales growth 10 months post-launch, proving artist partnerships deliver long-term brand equity.
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News & Announcements7 min read
Artist Collaborations Drive CN¥ 4.2M in Apparel Sales as Brands Bet on Paper-Cutting Aesthetic
Chen Fenwan's 10+ brand partnerships generated CN¥ 4.2M+ in co-branded apparel sales as artist collaborations reshape China's fashion market.
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News & Announcements6 min read
UHT Milk and Cheese Reveal China's Evolving Dairy Landscape in Q1 2024
China's UHT milk market remains a Yili-Mengniu duopoly while the cheese segment fragments into regional specialty and imported niches. Q1 2024 channel data a...
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News & Announcements8 min read
China Sportswear & Outdoor Footwear: Q1 2024 Brand Race
China's sportswear and outdoor footwear market in Q1 2024 — brand race analysis, FILA case study, and consumer demographics.
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News & Announcements9 min read
China Snacks & Condiments: Brand Innovation in Q1 2024
China's snack and condiment markets in Q1 2024 — brand analysis, ingredient trends, Deboned Warrior and Buji case studies.
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News & Announcements9 min read
Infant Nutrition & Baby Personal Care: China Brand Analysis Q1 2024
Infant nutrition supplements hit +16.5% YoY growth in Q1 2024. Brand cases: Childlife allergen-free strategy and Aveeno's +80% Douyin (抖音) playbook.
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