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287 articles available

  1. News & Announcements
    7 min read

    The Rise of "Pseudo Body Scent": Chinese Fragrance Psychology

    "Pseudo body scent" -- the Chinese fragrance concept with no Western equivalent -- is reshaping how brands position perfume in China.

  2. News & Announcements
    4 min read

    Rice Cookers Stagnate as Design Beats Function

    China's rice cooker market stagnates at +1.3% as design beats function and non-stick coating demand collapses to just 2%.

  3. News & Announcements
    4 min read

    China GI Health Supplements Reach CN¥ 3.88B in 2025

    China's online GI health supplements market reached CN¥ 3.88 billion with +14.5% YoY growth as consumers shift toward proactive digestive wellness.

  4. News & Announcements
    5 min read

    Food-Medicine Ingredients Surge as Probiotics Plateau

    Chinese yam (+666.9%) and astragalus (+350.6%) lead explosive growth in food-medicine homology ingredients as probiotic growth slows to +3.8% YoY.

  5. News & Announcements
    6 min read

    China Home Appliance Market Hits CN¥ 766B in 2025

    China's online home appliance market reached CN¥ 766B in 2025. Subsidy effects diverge as cleaning appliances thrive.

  6. News & Announcements
    5 min read

    China's F&B Market Hits CN¥ 593.7B with +7.8% Growth in 2025

    China's online food & beverage market reached CN¥ 593.7 billion in 2025 (+7.8% YoY) as snacks lead at CN¥ 132.8B and fresh cakes surge +154.2%.

  7. News & Announcements
    6 min read

    China's Anemia Supplement Market Surges +81.4% on Snackable Innovation

    China's anemia supplements surged +81.4% to CN¥ 3.18B in 2025. Gummy formats and novel iron sources drive growth as every top 10 brand posts triple-digit gains.

  8. News & Announcements
    6 min read

    China's Health & Wellness Market Hits CN¥ 304.4B as Prevention Overtakes Treatment

    China's online Health & Wellness market reached CN¥ 304.4 billion in 2025 (+15.8% YoY) as dietary supplements lead at CN¥ 124.5B and Douyin reshapes brand co...

  9. News & Announcements
    6 min read

    China Smart Lock Market Surges +73% to CN¥ 13.7B

    China's smart lock market surges +73% to CN¥ 13.7B. New security standard and AI features drive adoption.

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