All News & Research
334 articles available
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Insights7 min read
China's Dairy and Snack Groups Move Into Pet Food
Yili, Bright Dairy, Three Squirrels and Want Want have moved into pet food in China, drawn to a pet market Moojing sizes at USD 11.9 billion.
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Insights6 min read
Amazon Rainforest Botanicals in China: Zero Penetration
Amazon rainforest botanicals have zero penetration in Chinese skincare, a differentiation opportunity while rivals fight over Centella Asiatica.
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Insights5 min read
Sustainability in China's Beauty Market: What Consumers Actually Value
Ingredient safety outweighs eco-packaging 35:1 in China's beauty market. What sustainability actually means to Chinese consumers.
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Insights5 min read
Chinese Beauty Sustainability: Reviews Show an Adoption Gap
Reviews show sustainability is not what makes Chinese beauty buyers purchase, yet refills score 5.6 to 1 on satisfaction. The adoption gap explained.
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Insights4 min read
Clean Beauty in China: What Consumers Actually Mean
Chinese consumers read clean beauty as ingredient safety first and eco claims last. "Sensitive skin" outweighs "cruelty-free" 25:1 on Xiaohongshu.
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Insights8 min read
The Rise of "Pseudo Body Scent": Chinese Fragrance Psychology
"Pseudo body scent" -- the Chinese fragrance concept with no Western equivalent -- is reshaping how brands position perfume in China.
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Insights4 min read
Niche Fragrance Brands Surge in China as Shoppers Trade Up
Niche and salon fragrance houses grew by up to 165% on a leading marketplace in China. Why consumers are trading up to exclusive, skin-close scents.
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Insights5 min read
China's CN¥ 90 Billion Perfume Market: A 4.2x Price Gap Splits Demand by Channel
China's perfume market is worth an estimated CN¥ 90B. Online, premium and content-led channels each sold about $300M in six months, at a 4.2x price gap.
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Insights5 min read
Indonesia vs Thailand vs Vietnam: Three Beauty Strategies
Beauty brands on a leading regional marketplace consolidated sharply in the year to March 2026, and differently in Indonesia, Thailand and Vietnam.
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