All News & Research
334 articles available
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Insights5 min read
Colour & Style 2024: China's Winter Wardrobe as Emotional Expression
In China's Autumn/Winter 2023/24 apparel season, colour and styling became emotional self-expression, led by Maillard brown and New Chinese style.
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Insights6 min read
Cold-Proof Tech 2024: How Warming Technology Became a Reason to Buy
Warming tech became a reason to buy in China's A/W 2023/24 season: tech-enhanced apparel reached CN¥ 2.05B, with heat-storage concepts up 151%.
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Insights6 min read
China A/W Apparel 2024: The Three Forces That Reshaped a CN¥ 600B Winter Wardrobe
China's Autumn/Winter 2023/24 online apparel season neared CN¥600 billion, shaped by warming tech, styling and light outdoor wear, up 42.8% in buzz.
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Insights5 min read
China Pet Food 2026: How Precision Health Management Became the CN¥ 41 Billion Market's Growth Engine
China's online dog and cat food market reached CN¥ 41.38 billion in MAT 2025, up 9.0%, with supplements the fastest-growing segment at 20.3%.
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Insights5 min read
China Pet Snacks 2026: Domestic Brands and Festival-Scene Demand Drive a CN¥ 8 Billion Category
China's pet snack market reached CN¥ 8.19 billion in online sales in the year to November 2025, up 8.1%, driven by domestic brands and festive demand.
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Insights6 min read
China Pet Staple Food 2026: Precision Nutrition Splits the Cat and Dog Playbooks
China's online pet staple food market hit CN¥ 29.51 billion in MAT 2025, with cat staple at CN¥ 20.81 billion, and cats and dogs buy nutrition differently.
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Insights5 min read
The Collagen Playbook: Scenario-Driven Formulation and Global Benchmarks
Collagen anchors oral beauty at over 40% penetration while expanding into bone health (+104.7%), anemia, and functional beverages.
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Insights4 min read
Function + Natural: How China's Functional Food & Beverage Market Is Specialising
China's online functional food and beverage market hit CN¥ 78.8B in 2025 (+11.1% YoY) as benefit-led claims grew 59.9% and emotional-appeal snacks 30.9%.
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Insights5 min read
China's CN¥ 383.2B Proactive Health Economy: From Treatment to Precision Prevention
China's online health market reached CN¥ 383.2B in 2025 (+15% YoY) as consumers shifted from treatment to precision prevention.
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