All News & Research
311 articles available
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News & Announcements7 min read
SEA Skincare: $2.19B Market Where Vietnam's YLEE Grew 5,300%
Vietnam's YLEE grew 5,300% to create a new acne-care category. Inside the $2.19B Southeast Asia skincare market on Shopee and the brands driving its growth.
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News & Announcements5 min read
Clean Beauty in China: What Consumers Actually Mean
Chinese consumers redefine clean beauty as ingredient safety, not eco. "Sensitive skin" outweighs "cruelty-free" 25:1 on Xiaohongshu.
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News & Announcements6 min read
Niche Fragrance Brands Surge in China: Creed +165%, Byredo +76%
Niche fragrance brands surge on Tmall: Creed +165%, Atelier Cologne +126%, Byredo +76%. Why China's consumers are trading up.
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News & Announcements5 min read
18M Tmall Reviews Reveal Sustainability's Adoption Gap in Chinese Beauty
18M+ Tmall reviews show sustainability isn't a purchase driver. Yet refills score 5.6:1 satisfaction. The adoption gap explained.
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News & Announcements6 min read
Southeast Asia Beauty E-commerce: A $4.3 Billion Market on Shopee
SEA beauty e-commerce hits $4.3B on Shopee. Three countries, three different markets. Hair care is the only universal winner.
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News & Announcements7 min read
The Rise of "Pseudo Body Scent": Chinese Fragrance Psychology
"Pseudo body scent" -- the Chinese fragrance concept with no Western equivalent -- is reshaping how brands position perfume in China.
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News & Announcements6 min read
Indonesia vs Thailand vs Vietnam: Three Beauty Markets, Three Strategies
40--54% of beauty brands disappeared from SEA in 12 months. How Indonesia, Thailand, and Vietnam are consolidating differently.
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News & Announcements4 min read
Rice Cookers Stagnate as Design Beats Function
China's rice cooker market stagnates at +1.3% as design beats function and non-stick coating demand collapses to just 2%.
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News & Announcements4 min read
China GI Health Supplements Reach CN¥ 3.88B in 2025
China's online GI health supplements market reached CN¥ 3.88 billion with +14.5% YoY growth as consumers shift toward proactive digestive wellness.
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