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334 articles available

  1. Insights
    5 min read

    China's Health & Wellness Market Hits CN¥ 304.4B in 2025

    China's online health and wellness market reached CN¥ 304.4 billion in 2025, up 15.8%, led by dietary supplements at CN¥ 124.5 billion.

  2. Insights
    5 min read

    China's Online F&B Sales Reached CN¥ 593.7B in 2025, Up 7.8%

    China's online food & beverage market reached CN¥ 593.7 billion in 2025 (+7.8% YoY) as snacks led at CN¥ 132.8B and fresh cakes grew 154.2%.

  3. Insights
    5 min read

    China's Online Snack Sales Reach CN¥ 132.8B, Up 5.8% in 2025

    China's CN¥ 132.8B online snack market grew 5.8% in 2025 as emotional selling points rose 30.9% and growth shifted to identity-led niches.

  4. Insights
    5 min read

    Wellness Beverages Surge 32.7% as China Shifts to Function

    China's wellness beverages grew 32.7% in 2025 as efficacy concepts surged 59.9%, and brands such as Genki Forest built on neo-Chinese herbal positioning.

  5. Insights
    5 min read

    China's Online Anti-Aging Skincare Sales Rose 26.3% in 2025

    China's online anti-aging skincare market grew 26.3% to CN¥ 129.8B in 2025, as body anti-aging grew 146.7% and took the category beyond facial care.

  6. Insights
    6 min read

    Cushion Foundations Surge +37.3% as China's Makeup Evolves

    Cushion foundation sales in China grew 37.3% in 2025 as makeup shifted from heavy coverage to skin-enhancing looks that keep natural features in place.

  7. Insights
    5 min read

    China's Online Beauty and Skincare Sales Hit CN¥454B in 2025

    China's online beauty and skincare market reached CN¥454.2 billion in 2025, up 9.7% YoY, with anti-aging at CN¥129.8 billion, up 26.3%.

  8. Insights
    5 min read

    Ready-to-Eat Tonics and Gift Boxes Drive China's TCM Product Revolution

    Ready-to-eat tonic buzz surges 86.7% YoY and gift box sales grow 22.3% as product innovation reshapes China's food-medicine homology market.

  9. Insights
    4 min read

    China's Online Coffee Machine Sales Grew 32% in 2025

    China's online coffee machine market grew 32% to CN¥ 6.25B in 2025, as home coffee culture drove demand for premium machines and cold brew grew 181.0%.

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