Articles by Jessie Wang (109)
China's Household Paper Market Grows on Volume as Prices Decline
China's household paper products market shows volume-driven growth as facial tissue leads at CN¥ 20.4B while moisturizing tissue surges +24.5% YoY.
Wet Toilet Paper Surges +11.5% on Celebrity Marketing
Wet toilet paper hits CN¥ 3.05B with +11.5% growth as Deyou's celebrity strategy and water purification tech reshape the category.
Disposable Underwear Hits CN¥ 1.16B: Why Travel Recovery and Hygiene Anxiety Are Reshaping China's Fastest-Growing Consumer Niche
China's disposable underwear market reached CN¥ 1.16B in Jan-Aug 2024 (+8.1% YoY) with social media buzz surging +117.3%, as budget brands and hygiene-consci...
China's Dermatitis-Eczema Drug Market Surges +48.5% as Biologics Reshape Treatment Landscape
Dermatitis-eczema drugs capture 30.36% of China's RX dermatological market with +48.5% YoY growth. JD.com doubles its monthly run rate as biologics gain share.
Yaduo Planet vs. SIDANDA: Two Premium Bedding Strategies Reshaping China's Sleep Market
How Yaduo Planet's hotel-to-consumer pillow strategy and SIDANDA's ultra-premium goose-down positioning represent two contrasting paths to building premium b...
China's Tonic Ingredients and Wellness Categories: H1 2024
Liver-protection surges +34.1% YoY to CN¥ 3B, sleep-aid reaches CN¥ 464M, and wellness pastes grow +27.3% in China's H1 2024 food-medicine market.
China's Food-Medicine Supplements Market: H1 2024 Overview
China's food-medicine supplements market hits CN¥ 36.61B in H1 2024 amid pricing pressure, with poria +54.2% and honeysuckle +103.9% leading ingredient growth.
China's Five Key Consumer Verticals: H1 2024 Market Landscape
The market landscape of China's five key consumer verticals in H1 2024: category sizing, fast-growing segments and demand signals from Moojing data.
Baby Bottle and Cup Innovation Driving Brand Growth in China's H1 2024 Market
Analysis of China's baby bottle and cup market in H1 2024: material trends, brand competition and parent-demand signals from Moojing data.
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