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Jessie Wang

Jessie Wang

Strategist & Product Manager

Jessie Wang Yongsu is a Strategist and Product Manager on Moojing's global team. She drives product development and go-to-market strategy, bridging market intelligence with business solutions across China and Southeast Asian markets.

Articles by Jessie Wang (93)

Post-Pandemic Boom: Outdoor Hiking and Fishing Bait Markets Soar
Insights

Post-Pandemic Boom: Outdoor Hiking and Fishing Bait Markets Soar

by Jessie Wang

Over the past four years, the COVID-19 pandemic has sparked a growing interest in physical and mental health. More people are changing their...

Outdoor Sports Consumer Insights Hiking & Camping
Sparkling Growth: Insights into Japan's Booming Skincare Market on Amazon
Insights

Sparkling Growth: Insights into Japan's Booming Skincare Market on Amazon

by Jessie Wang

Dive into Japan's vibrant skincare market on Amazon, driven by discerning consumers who prioritize quality and natural ingredients. This burgeoning...

E Commerce Beauty Skincare
Over 2.3 Million Products Recalled, Power Banks Bid Farewell to Low-Price Rush, CR10 Rises to 45.9%
Insights

Over 2.3 Million Products Recalled, Power Banks Bid Farewell to Low-Price Rush, CR10 Rises to 45.9%

by Jessie Wang

Since June, a continuous series of power bank safety incidents has swept through the entire industry.

E Commerce Outdoor Equipment Portable Power
How Value Brands Are Disrupting China's CN¥ 2.7B Moisturizing Tissue Market
Insights

How Value Brands Are Disrupting China's CN¥ 2.7B Moisturizing Tissue Market

by Jessie Wang

COROU holds 53.6% of China's CN¥ 2.7B moisturizing tissue market but faces pressure from Yipiao (+424%) and Congma (+2,968%) as value brands drive +81.2% vol...

China moisturizing-tissue Brand Analysis
Affordable Alternatives Become Trendy, Creating a Festive Atmosphere With Christmas Decorations | Social Media Consumer Hotspots Express
Insights

Affordable Alternatives Become Trendy, Creating a Festive Atmosphere With Christmas Decorations | Social Media Consumer Hotspots Express

by Jessie Wang

1. Compared to high-priced products, affordable skincare products are more recognized by consumers, and young people are increasingly seeking...

Consumer Trends Budget Lifestyle Seasonal Products
Xidesheng And Trek Surge More Than 200%, Is The Road Bike Market Facing Continuous Opportunities?
Insights

Xidesheng And Trek Surge More Than 200%, Is The Road Bike Market Facing Continuous Opportunities?

by Jessie Wang

1.The construction of hardware facilities such as urban greenways has provided conditions for the popularity of road bikes, and the increasing number...

Consumer Trends Cycling Outdoor Sports
Coffee Machines +144%, Robot Vacuums +72%: JD.com's Small Appliance Boom in H1 2025
Insights

Coffee Machines +144%, Robot Vacuums +72%: JD.com's Small Appliance Boom in H1 2025

by Jessie Wang

Market analysis of Small Home Appliances in China. H1 2025 insights and trends.

small-home-appliances
How China's Trade-In Subsidies Are Reshaping the CN¥ 1,000+ Small Appliances Tier
Insights

How China's Trade-In Subsidies Are Reshaping the CN¥ 1,000+ Small Appliances Tier

by Jessie Wang

Market analysis of Small Home Appliances in China. H1 2025 insights and trends.

small-home-appliances
Chinese Yam Surges +666% as TCM Meets Modern Probiotics
Insights

Chinese Yam Surges +666% as TCM Meets Modern Probiotics

by Jessie Wang

Traditional Chinese medicine ingredients show explosive growth in GI supplements, with Chinese Yam +666% and Astragalus +350% as the food-as-medicine trend a...

Health Supplements China traditional-medicine

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