Articles by Jessie Wang (87)
Coffee Machines +144%, Robot Vacuums +72%: JD.com's Small Appliance Boom in H1 2025
Market analysis of Small Home Appliances in China. H1 2025 insights and trends.
How China's Trade-In Subsidies Are Reshaping the CN¥ 1,000+ Small Appliances Tier
Market analysis of Small Home Appliances in China. H1 2025 insights and trends.
Chinese Yam Surges +666% as TCM Meets Modern Probiotics
Traditional Chinese medicine ingredients show explosive growth in GI supplements, with Chinese Yam +666% and Astragalus +350% as the food-as-medicine trend a...
Probiotics Expand Beyond GI: Emotional Wellness Surges +160%
Probiotics expand into oral care and emotional wellness, with mood-supporting probiotics growing +160% YoY as gut-brain axis science gains consumer acceptance.
China's CN¥ 36B Hygiene Market Pivots to Safety
China's online hygiene market hit CN¥ 36.1B in H1 2025. Douyin overtakes Tmall for sanitary pads as safety-grade products surge +100% after scandal.
Bilberry and Saffron Surge as Lutein Declines in Eye Care
Lutein sales fell -21.6% while bilberry grew +19.6% and saffron extract surged +156.3%, marking a decisive rotation toward premium eye care ingredients in Ch...
China's Cosmetics Market Hits CN¥ 235 Billion as Value Shoppers Reshape Price Landscape
China's online cosmetics market reached CN¥ 235.23 billion in H1 2025 with +10.1% YoY growth. Value-conscious consumers drive dramatic price shifts as skinca...
China's Oral Care Market Hits CN¥ 34.35 Billion in 2024
China's online oral care market surged +17.2% YoY to CN¥ 34.35 billion in 2024, led by toothpaste at +28.6% growth.
Infant Lutein Surpasses CN¥ 800M as Eye Health Fears Rise
China's infant lutein market exceeded CN¥ 800 million in 2024 with +518% YoY leader growth, driven by myopia fears and gummy format dominance at 82.8%.
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