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Jessie Wang

Jessie Wang

Strategist & Product Manager

Jessie Wang Yongsu is a Strategist and Product Manager on Moojing's global team. She drives product development and go-to-market strategy, bridging market intelligence with business solutions across China and Southeast Asian markets.

Articles by Jessie Wang (87)

China GI Health Supplements Reach CN¥ 3.88B in 2025
Insights

China GI Health Supplements Reach CN¥ 3.88B in 2025

by Jessie Wang

China's online GI health supplements market reached CN¥ 3.88 billion with +14.5% YoY growth as consumers shift toward proactive digestive wellness.

China dietary-supplements gi-health
Cushion Foundations Surge +37.3% as China's Makeup Evolves
Insights

Cushion Foundations Surge +37.3% as China's Makeup Evolves

by Jessie Wang

Cushion foundations surged +37.3% as China's makeup market shifted from coverage to skin-enhancing beauty in 2025.

China Market makeup beauty-trends
Anti-Aging Drives China's Skincare Boom at +26.3% YoY
Insights

Anti-Aging Drives China's Skincare Boom at +26.3% YoY

by Jessie Wang

China's anti-aging skincare market surged +26.3% to CN¥ 129.8B in 2025 as body anti-aging exploded +146.7%.

Skincare China Market anti-aging
China's Brain Nutrition Market Grows +50.6% to CN¥ 11.9B
Insights

China's Brain Nutrition Market Grows +50.6% to CN¥ 11.9B

by Jessie Wang

China's Brain Nutrition market surged +50.6% to CN¥ 11.9B in 2025. Omega-3 holds 71.9% share as cognitive enhancement drives 40.1% of demand.

China Health & Wellness brain-nutrition
China's CN¥ 56.78 Billion Food-Medicine Homology Market in 2025
Insights

China's CN¥ 56.78 Billion Food-Medicine Homology Market in 2025

by Jessie Wang

China's online food-medicine homology market hit CN¥ 56.78 billion in 2024. Astragalus leads growth at +75.2% YoY as younger consumers reshape demand.

China Health & Wellness food-medicine-homology
China Kitchen Appliances: Design Outranks Function
Insights

China Kitchen Appliances: Design Outranks Function

by Jessie Wang

Appearance design now outranks cooking performance across China's kitchen appliances. Cross-category analysis reveals the shift.

China kitchen-appliances cookware
Electric Stew Pots Surge +9.5% on Premium Demand
Insights

Electric Stew Pots Surge +9.5% on Premium Demand

by Jessie Wang

China's electric stew pots hit CN¥ 1.40B as Puriton (+421%) and Coati (+338%) disrupt the premium segment with niche innovation.

China kitchen-appliances
From Huawei FreeClip to DJI Pocket 3: How China's Wearable Audio and Camera Markets Are Being Reshaped
Insights

From Huawei FreeClip to DJI Pocket 3: How China's Wearable Audio and Camera Markets Are Being Reshaped

by Jessie Wang

OWS earphones surged +86.2% and action cameras +69.0% in China's 2024 3C market. Huawei, DJI, and Insta360 lead the reshape.

ows-earphones action-cameras huawei
China's 3C Devices Market 2024: OWS Earphones and Action Cameras Drive a CN¥ 785B Market Forward
Insights

China's 3C Devices Market 2024: OWS Earphones and Action Cameras Drive a CN¥ 785B Market Forward

by Jessie Wang

China's 3C devices market reached CN¥ 785B in 2024 (+6.7% YoY). Smart wearables surged +24.5%, OWS earphones +86.2%, and action cameras +69.0%.

3C Devices China Market ecommerce

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