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311 articles available

  1. News & Announcements
    7 min read

    Brand Competition in China's Sleep & Hair Growth Device Markets

    Sleep devices split between sub-CN¥ 400 mass and CN¥ 1,000+ premium tiers; hair growth devices dominated by CN¥ 3,500-7,000 laser helmets. Brand competition ...

  2. News & Announcements
    5 min read

    Douyin Reshapes China's CN¥ 24.4B Seasonings Market

    Douyin seasonings sales surged +46.8% to CN¥ 7.1B, approaching Taobao parity, with BBQ seasoning up +174.2% as content commerce reshapes China's condiment.

  3. News & Announcements
    5 min read

    China's Rice Sauce Market Rides Health and Flavor Trends

    China's rice-sauce market sees health trends take hold: low-fat +177.0% and oil-free +91.9%, while Douyin sales grow +36.4% and reshape the seasoning category.

  4. News & Announcements
    5 min read

    China's Pet Economy Hits CN¥ 593B as Cats Overtake Dogs

    China's pet economy reached CN¥ 592.8 billion in 2023. Cats now lead ownership at 60.7%, reshaping brand strategy and online competition.

  5. News & Announcements
    5 min read

    China's Oral Care Market Hits CN¥ 34.35 Billion in 2024

    China's online oral care market surged +17.2% YoY to CN¥ 34.35B in 2024, led by toothpaste at +28.6% growth, as premium and functional formats gain share.

  6. News & Announcements
    6 min read

    Male Mood-Probiotic Share Surges to 44.5% in China

    Male mood-probiotic discussion share surged to 44.5% as the category expands well beyond its female-dominated niche, signalling a demographic shift in China.

  7. News & Announcements
    6 min read

    Joint Health Emerging Ingredients Outpace +188% Average

    China's joint-health market sees emerging ingredients like anserine and boswellia outpace the +188% category growth average, reshaping supplement formulation.

  8. News & Announcements
    6 min read

    CN¥ 130B Market Fuels China's Infant Nutrition Surge

    China's online dietary supplement market hits CN¥ 129.7 billion in 2024 as infant nutrition surges +26.3% YoY to CN¥ 14.9 billion, led by lutein's +311% brea...

  9. News & Announcements
    5 min read

    Infant Lutein Surpasses CN¥ 800M as Eye Health Fears Rise

    China's infant lutein market exceeded CN¥ 800 million in 2024 with +518% YoY leader growth, driven by myopia fears and gummy format dominance at 82.8%.

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