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269 articles available
China Sportswear & Outdoor Footwear: Q1 2024 Brand Race
China's sportswear and outdoor footwear market in Q1 2024 — brand race analysis, FILA case study, and consumer demographics.
China Snacks & Condiments: Brand Innovation in Q1 2024
China's snack and condiment markets in Q1 2024 — brand analysis, ingredient trends, Deboned Warrior and Buji case studies.
Infant Nutrition & Baby Personal Care: China Brand Analysis Q1 2024
Infant nutrition supplements hit +16.5% YoY growth in Q1 2024. Brand cases: Childlife allergen-free strategy and Aveeno's +80% Douyin (抖音) playbook.
China Parent & Infant Market Q1 2024: What's Driving Growth
China's mother & baby online market held CN¥ 440.2 billion in Q1 2024 as Dragon Year births, premiumisation, and Douyin (抖音) growth reshape demand.
China's Pet Market: CN¥ 17bn, Male Owners Now Majority
China's online pet market reached CN¥ 17.04 billion in Q1 2024, with male owners crossing 55% for the first time and baked cat food surging +150.9% YoY.
Baked Cat Food +150.9%: Xianlang, MAG, and Pet Supplements
Cat baked food surged +150.9% YoY to CN¥ 360M in Q1 2024. Xianlang leads at 31.3% share. Pet supplements hit CN¥ 800M as joint care and bad breath control dr...
Open-Ear Headphones & Learning Tablets: China's New 3C Darlings
Open-ear headphones and learning tablets drive China's 3C growth in Q1 2024 — Huawei FreeClip, Xueersi case studies, and consumer demographics.
Brand Competition in U.S. Amazon Supplements: 2023 Insights
How top brands compete on Amazon's dietary supplements market in 2023 — pricing, category dominance, and challenger strategies.
China's Online Milk Powder Market Hits CN¥ 3.16 Billion in Q1 2024
China's online milk powder market reached CN¥ 3.16 billion in Q1 2024, driven by Douyin's rise and demographic-specific demand. Children's milk powder led gr...
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