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287 articles available

  1. News & Announcements
    4 min read

    CN¥ 52.3B Body Cleansing Market Outperforms Beauty Sector

    China's body cleansing market reached CN¥ 52.3 billion, outperforming the beauty sector's -12.6% decline. Shower gels grew +7.68% YoY.

  2. News & Announcements
    7 min read

    Bosein Surges +151.7% as Science-Backed Skincare Bucks Beauty's Decline

    Bosein (Pro-Xylane) hit CN¥ 2.59 billion (+151.7% YoY) as ingredient-driven skincare defied a broader beauty market contraction.

  3. News & Announcements
    4 min read

    How Air Fryers Captured CN¥ 4.8B in China's Cooking Market

    Air fryers dominated China's desktop cooking market in 2022, reaching CN¥ 4.79 billion (+52.5% YoY) through health positioning and price democratization.

  4. News & Announcements
    6 min read

    Digestive Health Hits US$ 740M on Amazon in 2023

    Digestive health supplements reached US$ 740 million on Amazon in 2023, emerging as the top growth niche in a US$ 9.6 billion market.

  5. News & Announcements
    5 min read

    Health-Driven Appliances Surge as Wellness Reshapes China's Home Market

    Eye protection lamps, water softeners, and air sterilizers drive China's health-focused appliance boom in Q1 2023.

  6. News & Announcements
    6 min read

    Why China's Milk Powder Brands Are Losing the Taste Test

    Flavor/taste drives 34-59% of milk powder purchase decisions, yet brands allocate less than 5% of messaging to it. This industry-wide gap creates an actionab...

  7. News & Announcements
    5 min read

    China's Eye Protection Lighting Surges to CN¥ 7.62B in 2023

    China's eye protection lamp market hit CN¥ 7.62B in 2023, up +85.2% YoY. Full-spectrum tech and fragmented competition reshape the lighting landscape.

  8. News & Announcements
    6 min read

    Imported Milk Powder in China: What Separates Winners from Losers

    Imported milk powder brands diverged sharply in 2023 --- btnature surged +98.2% while Maxigenes declined -6.6%. Channel diversification, content marketing, a...

  9. News & Announcements
    5 min read

    China Eye Protection Lamp Market Hits Social Media Inflection Point

    China's eye protection lamp social media voice volume surged in 2023, with ceiling lamps up +372.2% YoY and a brand-consumer perception gap emerging.

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