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269 articles available
China's Probiotics Growth Frontier: Adjuvant Therapy, Oral Health, and Brand Strategies in Q1 2024
While China's overall probiotics health supplements market contracted -27% in Q1 2024, three emerging functional segments are rewriting the growth playbook: ...
China's Probiotics E-Commerce Market in Q1 2024: A CN¥ 1.92B Market Navigating Contraction
China's Taobao-Tmall probiotics market declined -13.8% YoY to CN¥ 1.92B in Q1 2024, but emerging functional segments like adjuvant therapy (+101.9%) and oral...
Inside the Battle: FILA vs. ANTA, Nike vs. Domestic Brands in China's Sportswear Arena
FILA overtook ANTA with CN¥ 10.2B in online sales (+38.4% YoY) while Nike defended 12.6% share. Women's sportswear outpaced men's as the market's primary gro...
China's Sportswear Market Q2 2024: Li Ning Faces a CN¥ 385.8B Battlefield Reshaped by FILA and Douyin
China's sportswear market reached CN¥ 385.8B in 2023. FILA overtook ANTA online with +38.4% growth while Douyin expanded to 27.4% channel share, reshaping co...
Bone Health and Oral Beauty Drive China's Supplement Boom
Bone health surges +34.5% YoY to CN¥ 9.09B while collagen grows +27.5% amid oral beauty decline. Key segments, ingredients, and brands reshaping China's supp...
China's Health Supplements Market Hits CN¥ 115B Online
China's online health supplements market reached CN¥ 115.45B in 2023, up +24.6% YoY, with Douyin doubling sales to overtake JD.com.
How Ochirly's Chen Fenwan Partnership Sustained Sales 10 Months Post-Launch
Ochirly's Chen Fenwan collaboration resumed sales growth 10 months post-launch, proving artist partnerships deliver long-term brand equity.
Artist Collaborations Drive CN¥ 4.2M in Apparel Sales as Brands Bet on Paper-Cutting Aesthetic
Chen Fenwan's 10+ brand partnerships generated CN¥ 4.2M+ in co-branded apparel sales as artist collaborations reshape China's fashion market.
UHT Milk and Cheese Reveal China's Evolving Dairy Landscape in Q1 2024
China's UHT milk market remains a Yili-Mengniu duopoly while the cheese segment fragments into regional specialty and imported niches. Q1 2024 channel data a...
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